Your CRM doesn’t know that your prospect just filed dormant accounts. But it could.
That’s the kind of thing developers are building with the Borsch.ai API right now.
The raw ingredients: real-time data on 5.68 million UK companies — financials, director appointments, filing history, risk scores, SIC codes, ownership structures. All of it accessible programmatically, so you can pull exactly what you need, when you need it, into whatever you’re building.
Here’s a concrete example of what that looks like in practice.
A fintech lender wants to automate their SME credit decisioning. Instead of an analyst manually pulling Companies House data for every application, their system calls the Borsch.ai API at the point of submission. It checks the applicant’s financial health, flags any director disqualifications, calculates a risk score, and returns a recommendation — before a human even opens the file. What used to take 45 minutes now happens before the applicant finishes their coffee.
Same data infrastructure, totally different workflows. A sales team triggers automatic CRM enrichment when a new prospect is added. A compliance platform screens entities during onboarding. An insurance underwriter pulls company financials at quote stage.
The point isn’t the API itself. The point is that UK company intelligence stops being a research task you do occasionally, and starts being a live signal embedded in how your business actually operates.
If you’re building something that touches UK companies — lending, sales, compliance, onboarding, risk — the data layer already exists.
You just have to connect to it.
Find the API documentation and start building at https://borsch.ai
